Alan and Juliet Barratt

Grenade is a UK-based sports nutrition brand founded in 2010 by Alan and Juliet Barratt, known for its high-protein, low-sugar products like the Carb Killa protein bar. The company focuses on innovative performance nutrition, exporting to over 50 countries. Grenade fuels elite athletes, military personnel, and fitness enthusiasts with products that prioritize taste and functionality. The brand actively promotes its products through social media, collaborations with fitness events like Tough Mudder, and engaging content such as recipes, giveaways, and festive promotions like the Grenade Advent Calendar.