Alex Haddon

Alex Haddon is the CEO of People Watching and host of the People Watching Show, creating humorous social media content centered on observing people in public settings. His primary format involves matching songs to individuals at various events, especially Formula 1 races, festivals, and public locations, often through sponsored collaborations with brands like Kinder Bueno, McDonald's UK, Samsung, Doritos, and La Roche-Posay. His content frequently features motorsport celebrities and leverages partnerships for integrated advertising.