Daniel Sá is a Daniel Sá – IPAM Executive Director and Sports Marketing Thought Leader.
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Daniel Sá is the Executive Director of IPAM in Portugal, with 22 years in top management across sport, retail, communications and education. He steers strategy, leads large teams, and builds stakeholder relationships. A national thought leader in sports marketing, he researches brand value in sport, authors books, and champions industry-academia collaboration through IPAM's campuses and partnerships.
Sports marketing is business, strategy, and the fan experience.
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