Content Strategist and Columnist in Sports and Media
br
Eduardo Mendes is a Content Strategist and Columnist in Sports and Media, ranked #3 in Marketing & Sales (Social Media Industry Experts) (Top 3%).
Last updated
Eduardo Mendes is a content strategist and columnist specializing in sports, media, entertainment, and creative economy. He writes for InfoMoney and TMC, focusing on structural changes in the sports and entertainment industries, the impact of digital platforms, and the role of brands, leagues, clubs, and creators in the new attention economy. Mendes has a background in sports journalism, covering major events like the FIFA World Cup, and co-founded The Block Point, Brazil's first newsletter on Web3 applied to sports and entertainment. His work often explores the intersection of technology, media, and culture, with a focus on market intelligence, editorial development, and content strategy.
The new media ecosystem is absorbing the creative economy through intellectual property, distribution, and hybrid models.
Favikon helps you find the right creators, analyze them in depth, reach out at scale, and track what works.
