Evan Shapiro is a Media Industry Cartographer, ranked #4 in Marketing & Sales (Social Media Industry Experts) (Top 1%).
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Evan Shapiro is a media industry analyst and cartographer known for his data-driven critiques of traditional media institutions. He produces infographics, earnings analysis, and keynotes that map the evolving media landscape, particularly focusing on the collision between traditional media and the creator economy. Shapiro frequently comments on industry trends such as streaming wars, market consolidation, and the rise of YouTube as a dominant TV platform. His work includes case studies with major media companies and collaborations with platforms like Roku. He hosts 'The Media Odyssey Podcast' where he debates media business developments with guests like Marion Ranchet. Shapiro actively engages in industry events like MIP London and has been vocal about the need for legacy media to adapt to digital platforms.
YouTube is TV. Period.
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