Hailey Bieber

Hailey Bieber is the founder of Rhode, a skincare brand offering a curated collection of everyday essentials. The brand emphasizes a new philosophy on skincare, focusing on simplicity and effectiveness. Rhode products, including peptide lip treatments and sculpting masks, are promoted through lifestyle branding, product demonstrations, and collaborations with beauty retailers like MECCA. The brand has a strong presence on social media platforms such as Instagram and TikTok, where Hailey shares personal experiences, product launches, and behind-the-scenes content.