ABS-CBN's Longest-Running Noontime Show
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It's Showtime is an ABS-CBN's Longest-Running Noontime Show.
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It's Showtime is a multi-awarded and longest-running noontime show in the Philippines, produced by ABS-CBN Studios. The show features a variety of segments including talent performances, games, and guest interactions, aiming to entertain and engage a broad audience. Known for launching trends and showcasing Filipino talents, It's Showtime airs live from Mondays to Saturdays, with highlights and full episodes available on YouTube. The show frequently collaborates with celebrities, hosts, and participants, creating a dynamic and festive atmosphere.
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