Jan Mastny

Jan Mastny is a sales transformation consultant and negotiation expert specializing in B2B sales, particularly in the energy and industrial sectors. He publishes detailed negotiation tactics, case studies, and professional insights on LinkedIn, often drawing from his extensive experience in global markets, especially APAC. He co-founded Ground Truth Partners, a consultancy focused on commercial negotiation and financial modeling, and is actively involved in organizing and speaking at events like the Czech and Slovak Annual Symposium (CometX) in Zurich. His content consistently addresses sales team restructuring, margin protection, and high-stakes negotiation strategies.