Katya Rozenoer is a Building Blastra, ranked #3 in Marketing & Sales (B2B SaaS Marketing) (Top 5%).
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Katya Rozenoer is a co-founder of Blastra, a platform that helps B2B tech companies manage their narrative across review sites and directories to influence AI recommendations and buying decisions. With a background in tech marketing and journalism, she focuses on trust, reputation management, and AI's impact on software buying. Her content includes critiques of AI-generated content, analysis of trust in software buying, and insights into marketing strategies for tech companies. She frequently discusses the role of review platforms like G2, Capterra, and TrustRadius in shaping AI recommendations.
Trust is the new currency in AI-driven B2B buying.
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