Matias Hirschmann: Behavioral Science & Growth Leader in LatAm Banking
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Universidad de San AndrésAssociated BrandMatias Hirschmann is a Matias Hirschmann: Behavioral Science & Growth Leader in LatAm Banking.
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Matias Hirschmann is an academic director and professor specializing in behavioral science, decision intelligence, and growth marketing. He leads Buepp, a digital bank, and teaches at Universidad de San Andres and other institutions. He co-founded Behavioral Insights Argentina and hosts a podcast on behavioral economics. His work focuses on innovation, experimentation, and applying behavioral science to business and social problems.
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