Behavioral Science Expert and Vice Chairman at Ogilvy UK
gb
Ogilvy UKAssociated BrandRory Sutherland is a Behavioral Science Expert and Vice Chairman at Ogilvy UK, ranked #1 in Marketing & Sales (Advertising Creative Directors) (Top 1%).
Last updated
Rory Sutherland is the Vice Chairman of Ogilvy UK, where he co-founded a behavioral science practice. He is a TED Global speaker and the author of 'Alchemy: The Surprising Power of Ideas That Don't Make Sense.' Sutherland focuses on identifying 'unseen opportunities' in consumer behavior, leveraging psychological insights to influence decision-making. He regularly shares his expertise through LinkedIn posts, podcast appearances, and his online course, MAD//Masters, which combines behavioral science, creativity, and data. His content often explores topics like AI, marketing strategies, and human behavior, aiming to provide practical frameworks for business innovation.
The greatest levers in business are rarely technological, they’re psychological.
Favikon helps you find the right creators, analyze them in depth, reach out at scale, and track what works.
United Kingdom
