Founder of Rare Beauty and Mental Health Advocate
Selena Gomez is a Founder of Rare Beauty and Mental Health Advocate with 15.1M followers across 5 platforms, ranked #1 in Marketing & Sales (Branding & Brand Marketing) (Top 1%).
Last updated
Selena Gomez is the founder of Rare Beauty, a beauty brand focused on self-acceptance and mental health awareness. The brand promotes inclusivity and aims to reshape beauty standards by encouraging individuals to embrace their imperfections. Rare Beauty offers a range of makeup products, including foundations, blushes, and lip products, available at Sephora and RareBeauty.com. The brand is also committed to mental health advocacy, with 1% of all sales going to the Rare Impact Fund, which supports youth mental health services globally. Selena Gomez frequently appears in promotional content, and the brand collaborates with influencers and organizations to amplify its message.
Beauty is about accepting who you are and finding beauty in your imperfections.
us
Blush-Bar ColombiaAssociated Brand
| Social Media | Score | Followers | Eng. rate | Growth | Last Activity |
|---|---|---|---|---|---|
| Selena Gomez@rarebeautyofficial | 90/100 | 520K | 0.39% | 2.6%+13K | 3 weeks ago |
| Selena Gomez@rarebeauty | 87/100 | 5M | 0.33% | -0.0%-34 | 2 days ago |
| Selena Gomez@rarebeauty | 86/100 | 8.6M | 0.59% | -0.1%-10.1K | 2 days ago |
| Selena Gomez@Rare Beauty | 50/100 | 741K | 0.02% | 0.3%+2.1K | 3 days ago |
| Selena Gomez@rarebeauty | 8/100 | 189.8K | 0.00% | -0.2%-437 | 13 months ago |
Favikon helps you find the right creators, analyze them in depth, reach out at scale, and track what works.
Search interest grew +6.5% over last year (regular).
