Creative Director & Business of Creativity Founder
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The Business of CreativityAssociated BrandSir John Hegarty is a Creative Director & Business of Creativity Founder, ranked #2 in Marketing & Sales (Advertising Creative Directors) (Top 1%).
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Sir John Hegarty is a co-founder and Creative Director at The Business of Creativity, with over 50 years of experience in the communications industry. He shares insights on creativity and business through LinkedIn posts, newsletters, and training products. His content focuses on the importance of creativity in business, personal reflections on industry trends, and historical anecdotes. He previously co-founded global advertising agencies Saatchi & Saatchi and BBH, and now helps companies unlock their creative potential through his latest venture.
Creativity is the oxygen of growth and the only real competitive advantage left.
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