Cruelty-Free Makeup Brand
usToo Faced Cosmetics is a Cruelty-Free Makeup Brand with 13.8M followers across 3 platforms, ranked #22 in Fashion & Retail (Beauty Brands) (Top 2%).
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Too Faced Cosmetics is a cruelty-free makeup brand known for its playful, feminine, and high-quality beauty products. The brand focuses on creating innovative makeup items such as foundations, concealers, lip glosses, and blushes, often emphasizing hydration, long wear, and skin-loving ingredients. Too Faced frequently collaborates with global celebrity makeup artists and promotes its products through tutorials, product demonstrations, and partnerships with major retailers like Sephora and Ulta Beauty. The brand’s content is primarily promotional, showcasing new launches, exclusive deals, and makeup application tips, while also engaging its audience with aspirational and educational posts.
Makeup is power, giving people the freedom to express themselves.
Search interest grew -2.2% over last year (declining).
| Social Media | Score | Followers | Eng. rate | Growth | Last Activity |
|---|---|---|---|---|---|
| Too Faced Cosmetics@toofaced | 82/100 | 1.5M | 0.03% | 0.3%+4.3K | Yesterday |
| Too Faced Cosmetics@toofaced | 81/100 | 12M | 0.04% | -0.1%-6.8K | Yesterday |
| Too Faced Cosmetics@toofacedcosmetics | 21/100 | 260K | 0.00% | 0.0%+0 | Last month |
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United States
